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unit 15

 For this project I will be making a hybrid music video in the indie rock genre for the song: Sally Cinnamon by Stone Roses with the purpose of it to entertain audiences and promote the band and its identity. The target audience will be people aged 15 - 20 in the C1 and C2 class who show interest and enjoy Indie Rock music. With the genre of this music video being Indie Rock our video will include a series of clips showing a performance from the band (in this case it will be people imitating the band) as this is a common trend with all variation of the rock genre which implies it must be successful in entertaining this particular audience, however as this is quite a modern and young band we will add a form of narrative as this will make the video fit modern day trends where most music videos contain some form of plot/story. To further fit these conventions we will be making the narrative parts of the music video seem like they were filmed with a camera from round the 80s era which ...

LO2 - I

LO2 Permission to use Song

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For this we have emailed the record holder for John Denver, this is to ensure there is no copyright claims when making this music video, in industry this is very important as it could lead to record holders to sue the media producers for using their products without permission or licensing.

Unit 15: Brief Proposal - Music Video

BD- For this project we will be be creating a hybrid music video for the song: Thank God I'm a Country boy by John Denver. This music video is in the Country genre of music, with the purpose of this video being to promote the image of John Denver and Country music, and also entertain audiences. The target audience of this music video is all all genders, but specifically white / Hispanic Americans ages 18-54 and in the C2 as they make up the majority of the listenership. With John Denver being from America, we will be taking inspiration from American culture to help promote his identity. Moreover, as this song is an older one, we will be lowering the resolution on the camera, this is so the music video is more time appropriate. To boost this idea we will add a filter on top of the footage to give the idea of an older camera. In terms of mine-en-scene, the actors in our music video will be young males dressed in western inspired clothing in order to match the origins of this song and...

Inspiration music videos

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R U Mine - Arctic Monkeys  https://www.youtube.com/watch?v=VQH8ZTgna3Q - shot in the back of a car and studio - black and white - glitch effects - boy band look - seems almost home made Livin on a prayer - Bon Jovi https://www.youtube.com/watch?v=lDK9QqIzhwk - slow motion - black and white - of a stage performance - the movement in it is very fun  Stressed Out - 21 Pilots https://www.youtube.com/watch?v=pXRviuL6vMY - it seems very home made - simple - fast cuts to match beat - setting - garage Fun - We are young https://www.youtube.com/watch?v=pXRviuL6vMY - has a narative - slow motion - includes band playing - lots of background action - choreography - costume - suits - smoke effects - things breaking  Shotgun - George Ezra(lyric edition) https://youtu.be/v_B3qkp4nO4 - simplistic editing - rapid cuts on beat - graphic match Counting stars - one republic https://www.youtube.com/watch?v=hT_nvWreIhg - low angles - big closeups - slow motion - choreography - both narrative a...

recap of the conventions of music videos

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 listen to the man - George Ezra https://www.youtube.com/watch?v=ZS0WvzRVByg mise en scene costume -  dark colours, jeans, casual clothing studio/stage setting bench - calm relaxing atmosphere colour - bright colours to reflect joy- high key lighting camerawork shallow depth of field slow zoom establishing shot close-up - shows artists singing editing tv loss of signal card narrative break studio assistance rapid cuts to George's face to show his motion/reaction cross cutting matches tempo of song